Did you know that 51% of searches end without a click-through? When you consider that Google’s search volume is estimated at 5.8 billion searches per day, that’s a lot of unanswered questions. There’s only so much room on Google’s SERP pages, and a lot of that space is reserved for featured snippets, related questions, videos, and more. To […]| Marketing Insider Group
Michael Brenner is a globally-recognized keynote speaker on leadership, culture, and marketing. Author of the bestselling book The Content Formula, Michael’s work has been featured by The Economist, The Guardian, and Entrepreneur Magazine. In 2017, Michael was named a Top Business Speaker by The Huffington Post and a top CMO Influencer by Forbes.| go.marketinginsidergroup.com
Buyer Personas are a basic component of modern marketing strategy. Here's how to create and use the effectively to maximize your ROI!| Marketing Insider Group