Everyone makes mistakes with their newsletter. These could be as small as a typo or something so big that it demands a full apology. And sometimes, the mistakes are the things you don’t do — the newsletters you don’t launch, the tactics you wish you had tried. We asked some friends and colleagues to share their biggest newsletter mistake. Here’s what they told us. The post One Newsletter Mistake I Wish I Could Take Back appeared first on Inbox Collective.| Inbox Collective
Here’s what you need to know about BIMI, which helps you display your logo next to your sender name in the inbox.| Inbox Collective
Here’s how to add your logo to Apple, Gmail, or Yahoo inboxes to boost engagement with your newsletters.| Inbox Collective
Two years ago, Fernando Caralt launched a daily newsletter covering news in Mexico. Now it reaches 140,000 readers.| Inbox Collective
You don’t need to be a designer to create a beautiful newsletter that will stand out in the inbox. Try these tactics.| Inbox Collective
My newsletter list and client base took off thanks to courses. Here’s how you can use them to grow and monetize your list.| Inbox Collective
From newsletters to transactional messages, here’s how to incorporate all eight into your email strategy.| Inbox Collective
The Common Mark Certificate can help you get your logo into both Gmail and Yahoo. Here’s what you need to know.| Inbox Collective
A/B testing is one of the best ways to improve every part of your newsletter strategy. Here's a list of things you might want to test.| Inbox Collective
Here are 25 metrics you can use to better understand what’s working (and what isn’t) with your newsletter.| Inbox Collective
Here are 11 questions you might want to ask your readers to help you build a better newsletter.| Inbox Collective
Inbox Collective is a consultancy that helps newsrooms, non-profits, and indie newsletters grow audiences and get results via email. Here’s how we can help you.| Inbox Collective
Here’s why you need a welcome series, what types of emails to include, and how many to send as part of your series.| Inbox Collective
Dan Oshinsky runs Inbox Collective, a consultancy that helps news organizations, non-profits, and brands get the most out of email.| Inbox Collective
Author: Claire Zulkey and Dan Oshinsky| Inbox Collective
The fastest-growing newsletters are using owned, earned, algorithmic, and paid strategies to build their lists. Here’s how you can use these strategies, too.| Inbox Collective
Saul’s slowly grown Tangle, a daily newsletter about U.S. politics, into a list of 100,000 readers. Here’s how he did it.| Inbox Collective
These bots are there to keep inboxes safe — but they might have a big effect on your metrics and ad strategy.| Inbox Collective