Customer Success Tools of Choice 2022
We asked you for the tools that make you tick, and you answered. We wanted this report to be shaped by the customer success community, for the customer success community.| Customer Success Collective
We asked you for the tools that make you tick, and you answered. We wanted this report to be shaped by the customer success community, for the customer success community.| Customer Success Collective
We all know that the human touch is pretty essential to customer success. But in the modern world, it’s up to Customer success folks to bring that personal touch into the tech age.| Customer Success Collective
Objectives and key results (OKRs) are a pretty common talking point in the Product Marketing field and in our Slack community, week in, week out, we see tons of PMMs asking how they should, or could, measure their performance.| Product Marketing Alliance
Join PMA's Segmentation Certification Masters to propel your career. Empower your product marketing with tested formulas, templates, and hands-on activities.| certified.productmarketingalliance.com
Irrelevant marketing is aggravating, am I right? How many times in the last week have you seen an ad that just was not meant for you? Maybe it was for a different location, or for a product you would just never buy.| Product Marketing Alliance
Knowing your audience is marketing 101, but knowing how your product can benefit your audience in a market oversaturated with competitors takes a little more finesse. Segmentation arms you with the data needed to fulfill your target customers’ needs| Product Marketing Alliance
If you sold umbrellas, you’d have a better chance at marketing them in London, where it typically rains over 100 days per year, than Dubai.| Product Marketing Alliance
As a CSM, figuring out the best way to interact with customers can be a challenge. You don’t want to bombard them with emails or product updates, nor do you want to leave them in the lurch. This is where high-touch and low-touch engagement models come into play.| Customer Success Collective
