Ads.txt - What it is and why it can’t protect you from click fraud
Learn about ads.txt, how it works and why it can’t solve the biggest problems of digital ad fraud: invalid traffic and click fraud.| fraud0
Learn about ads.txt, how it works and why it can’t solve the biggest problems of digital ad fraud: invalid traffic and click fraud.| fraud0
Publishers are ditching stale browser playbooks and getting real with real-time. Think weather-triggered signals, behavior-based targeting, and smarter in-app strategies that cut through identity gaps, SPO headaches, and brand safety blind spots. This session breaks down how smarter mobile strategies are turning scrolls into serious revenue.| AdMonsters
Industry leaders must innovate and adopt new practices to mitigate the detrimental effects of bidstream congestion.| AdMonsters
Learn how media buyers can address the challenges of transparency and viewability with in-app advertising so its true potential is fully realized.| PubMatic
Mobile app publishers who haven't adopted app-ads.txt could be missing out on revenue. Here's how app-ads.txt can attract more buyers while reducing fraud.| Liftoff
