About six years ago, I attended a search conference in Berlin. At that time, vector search and machine learning were the hot topics. AI was barely on the agenda, apart from a memorable joke: “How can you distinguish Machine Learning from AI?” “If you see the code, it is Machine Learning. If you see just […] The post AI Answers Product Launch: Our Product Manager’s Take on Search Innovation appeared first on AddSearch.| AddSearch
When customers land on your website, they’re usually looking for something specific. How easily they find it often determines whether they stay, convert, or leave frustrated. Seamless onsite search experiences have become essential to building trust, loyalty, and driving conversions. Modern site search technologies have evolved well beyond basic keyword matching. Today, advanced solutions — […] The post Traditional Search vs. AI Answers: What’s the Difference? appeared first on AddSea...| AddSearch
You’ve done the hard part: traffic’s coming in, your site looks great, your products are solid. But here’s the catch — visitors are bouncing, carts are being abandoned, and conversions aren’t where they should be. So what’s slowing things down? In e-commerce, speed is everything — but it’s not just about how fast your site […] The post Site Speed vs Search Speed: What Impacts E-commerce Conversions More? appeared first on AddSearch.| AddSearch
Have an online store on Shopify? Or maybe you want to start one. Either way, your store’s success depends on how easily customers can find what they want. Why? Because convenience makes online shopping so popular. And you must do your best to make the customer journey as simple as possible. One way to do […] The post 5 Ways Instant Search Increases Shopify Sales & Speeds Up Purchases appeared first on AddSearch.| AddSearch
During last year’s holiday season, I had the opportunity to speak with several e-commerce store owners and marketers. Some were just beginning their growth journey, experiencing their first signs of traction, while others had already established consistent growth patterns. What distinguished these two groups? Those further along in their journey had clearly mapped out their […] The post Launching Ecomm Boost Camp for Shopify Brands appeared first on AddSearch.| AddSearch
E-commerce stores continue to boom in 2025; you need to bring your A-game to compete. By improving your store’s conversion rate—the percentage of visitors who complete a purchase—you can turn browsing visitors into loyal shoppers. Recent data shows that the average conversion rate for Shopify stores is around 1.4%, while the top-performing stores achieve significantly […] The post 11 Ways to Increase Shopify Conversion Rates in 2025 appeared first on AddSearch.| AddSearch
AI-powered site search is changing how users search for products online. A fast, relevant search experience keeps visitors engaged, while poor internal site search can lead to frustration and lost sales. If we think about it, traditional search often fails to meet user expectations. It relies on outdated keyword matching, frequently showing irrelevant results and […] The post Why AI-Powered Site Search is the Future of Finding Products Online appeared first on AddSearch.| AddSearch
Search behavior reveals purchase intent like nothing else on your Shopify store. The numbers tell the story: 43% of your visitors bypass navigation menus and head straight to the search bar. These customers convert at 2.4x the rate of browsers and spend 2.6x more across all devices. Most standard search systems wait until a customer […] The post How to Use Predictive Search on Shopify Stores appeared first on AddSearch.| AddSearch
In any business, time is money, and in the world of e-commerce, this is especially true. Consumers want faster and more convenient ways to shop, and having a functional Shopify search bar can make all the difference. Shoppers need to quickly find exactly what they’re looking for on your site. This is where AddSearch’s Shopify […] The post How to Add a Search Bar to Your Shopify Store appeared first on AddSearch.| AddSearch
Internal search and site navigation are critical for users to discover your content. Learn which feature is more important and which one to tweak first!| AddSearch