When you create your Google My Business profile and optimize it, you can gain more visibility in local searches and make a good first impression with potential customers.| Mailchimp
Audience segmentation is a marketing strategy based on identifying subgroups within the target audience in order to deliver more tailored messaging for stronger connections.| Mailchimp
Product differentiation is 1 of the keys to small business success. Here’s what you need to know.| Mailchimp
Grow your audience with this inspirational platform.| Mailchimp
Make your brand’s message travel faster with a platform that makes an impact.| Mailchimp
Learn how to optimize your profile and grow your Instagram presence.| Mailchimp
Learn everything you need to know about creating a Facebook business page and how to use it to promote your business.| Mailchimp
Homing in on a target audience is one of the first things to do when you create a marketing plan. It’s just as important as your mission statement, your marketing mix, or even your budget.| Mailchimp
Want to reach more customers? Learn which social media platforms make the most sense for your business.| Mailchimp
SEO stands for search engine optimization and is an effective strategy in digital marketing. Find out how SEO works and how to get started.| Mailchimp
Mailchimp's segmentation tools let you filter your audience data however you need to, so you can always send the right messages to the right people.| Mailchimp
Learn how to conduct keyword research for your site, blog, or online shop. Understand what keywords are, how to target intent, and how to increase search visibility.| Mailchimp
Backlinks are a cornerstone of great SEO, and there are a number of best practices surrounding them. We’ll show you how to fix problems on your website, get quality backlinks, avoid bad ones, find relevant online directories, and strategize properly.| Mailchimp
Give people a clear call to action to join your list or buy your products with unlimited landing pages—for free.| Mailchimp
Digital marketing is the promotion of brands using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages.| Mailchimp
Retargeting, or remarketing, gets website visitors who didn't convert back to your site by showing them relevant ads.| Mailchimp