For our 100th podcast, we take on one of the hottest topics in business: Artificial Intelligence (AI). There is much...| IMPACT
Watch the video below for a 1-minute summary of the post. Click here to view the entire article: Are You...| IMPACT
People who understand value-based pricing know that it's a powerful strategy. So why don't more companies implement? Many think its not possible to accurately measure value from the customer's viewpoint. So they default to cost-based or competitor-based pricing approaches. The group concludes that those who think value can't be measured are wrong, and they are missing a huge opportunity to price better!| IMPACT