In-app advertising is a type of mobile advertising that displays ads within an app. This can take the form of banner ads, interstitial ads, native ads, and rewarded video ads. These advertisements appear within the app itself and are integrated into the app’s design. These ads are often placed to ensure visibility to the user. […]| Priori Data
App engagement refers to how involved and active users are with a mobile application. It’s all about how much time they spend using it and how often they use different features within the app. Why is it so important? Well, think about it this way – app engagement gives us an idea of how well […]| Priori Data