Some say the term Marketing Qualified Lead (MQL) is dead. It’s not. Discover why MQL is king for creating streams of quality leads.| ZoomInfo Blog
An effective sales process leads to more conversions and quicker sales cycles. Discover useful methods for designing and optimizing your sales process.| ZoomInfo Blog
A faster sales cycle keeps your buyer’s attention on your offering. We share 28 tips on shortening the cycle at each stage of the journey.| ZoomInfo Blog
In today’s blog post we not only explain why the funnel is outdated, but we also examine a more modern alternative: the flywheel.| ZoomInfo Blog
Intent data helps sales and marketing teams target accounts that demonstrate purchase intent. Learn about three different types of intent data and how they are collected.| ZoomInfo Blog
A go-to-market (GTM) strategy has to be built with Intelligence. Learn the steps for creating a GTM strategy including positioning, pricing and more.| ZoomInfo Blog