Webinars are a tried and true B2B content marketing strategy. We examine the most important metrics used to measure their success.| ZoomInfo Blog
Key Performance Indicators help marketers reach their goals and prove their impact. Learn which KPIs experts track for every marketing channel.| ZoomInfo Blog
You’re qualifying leads, but they aren’t converting. Learn five tips for better inbound lead qualification to ensure your sales team only handles the best.| ZoomInfo Blog
In today’s blog post we not only explain why the funnel is outdated, but we also examine a more modern alternative: the flywheel.| ZoomInfo Blog
If you’ve never hosted a webinar before, it can be tough knowing where to start. To help navigate the webinar hosting process, we’ve…| Medium