Did you know that over half of all online shopping carts are abandoned by potential customers before they make a purchase?| Invesp - Conversion Rate Optimization Blog
Reading Time: 14 minutesMost online shoppers are goal oriented. Even when just browsing, they are trying to accomplish a goal. You must design every page on your website to help visitors succeed in their quest. If your webpage looks like it does not serve what the visitor is looking for, or, even worse, if it increases the fears, uncertainties […]| Invesp
The average Shopping Cart Abandonment Rate of e-commerce websites is 65.23%, which means that shoppers didn’t complete the checkout process 65 times out of 100.| Invesp - Conversion Rate Optimization Blog
Trust is the cornerstone of long-distance relationships. Without the proximity of in-person purchases in brick-and-mortar stores, trust becomes vital in your connection to your online customers. Luckily, you can manage and convey trust on your site, as one of the dynamics of the Conversion Framework. Our Framework is built around the potential customer’s needs, interest, motivations,| Invesp - Conversion Rate Optimization Blog
Usability is a part of CRO. You cannot have a high converting site or application without proper usability. It’s an essential piece to the entire process.| Invesp - Conversion Rate Optimization Blog
Khalid Saleh is CEO and co-founder of Invesp. He is the co-author of Amazon.com bestselling book: "Conversion Optimization: The Art and Science of Converting Visitors into Customers." Khalid is an in-demand speaker who has presented at such industry events as SMX, SES, PubCon, Emetrics, ACCM and DMA, among others.| www.invespcro.com