Reputation Engine Optimization: The Missing Layer in GEO
Discover how Reputation Engine Optimization (REO) strengthens Generative Engine Optimization (GEO) by ensuring accuracy, trust, and credibility.| Michael Brito
Discover how Reputation Engine Optimization (REO) strengthens Generative Engine Optimization (GEO) by ensuring accuracy, trust, and credibility.| Michael Brito
This post breaks down the importance of tracking both branded and unbranded prompts in generative AI search tools like ChatGPT and Claude.| Michael Brito
Learn how Generative Engine Optimization insights drive brand visibility and reputation management in AI search engines.| Michael Brito
Discover why Share of Voice isn't the ideal success metric for PR and marketing, and learn how to reframe it as a valuable indicator of brand relevance.| Michael Brito
Effective risk management helps brands anticipate threats, shape narratives, and stay ahead of crises before they escalate. Stay proactive, not reactive.| Michael Brito
