Discover how Affectiva’s Facial Coding revealed why Tide’s emotionally-driven ad campaign resonated with audiences and boosted social media engagement. Explore the connection between facial expressions, impactful storytelling, and the effectiveness of Tide’s marketing strategy in driving brand interaction and recall. Tide Cleans Up at Cannes During 2024’s Cannes Lions Festival of Creativity, P&G and Saatchi […] The post More Likes, More Tide? Insights into Award-winning Advertising ...| iMotions
Gain valuable insights into consumer behavior through effective online data collection methods. Discover how data-driven strategies can enhance your understanding of customer preferences and trends. Utilize online tools to gather essential information and optimize your business decisions based on detailed behavioral analysis. Understanding how users interact with creative designs and projects is essential for developing […] The post Gain Behavioral Insights Through Online Data Collection ap...| iMotions
Discover why dial testing alone falls short in media testing and how combining it with Affectiva Media Analytics delivers deeper insights. Learn how to improve content engagement and audience sentiment analysis with this powerful combination.| iMotions
Great entertainment captivates, connects, and resonates. Our advanced media testing solution empowers content creators, studios, and marketers with deep| iMotions