Users expect 77% of the simpler Web design elements to behave in a certain way. Unfortunately, confusion reigns for many higher-level design issues.| Nielsen Norman Group
Nielsen Norman Group report describing information-seeking and content consumption behaviors; Presents findings from 3 major studies spanning 13 years| Nielsen Norman Group
People scroll vertically more than they used to, but new eyetracking data shows that they will still look more above the page fold than below it.| Nielsen Norman Group