One of the most commonly committed merchant mistakes is an autopilot approach to affiliate marketing. In part, this tendency is conditioned by a fallacy that affiliate marketing is so simple that all you have to do is just launch your affiliate program, announce it in your blog and in affiliate forums, insert it into affiliate program directories, and affiliates will come. They indeed will. However, unless your affiliate program is closely managed and each affiliate is scrupulously reviewed b...| Affiliate Marketing Blog by Geno Prussakov
Learn how to perform a competitive analysis and how to use it in order to set up and run a successful affiliate marketing program.| Affiliate Marketing Blog by Geno Prussakov
Unless your contract with the affiliate network explicitly presupposes affiliate program management activities, do not expect them to take care of them. Hire an affiliate manager (or outsource the management)!| Affiliate Marketing Blog by Geno Prussakov
Contact us now to request your free quote for affiliate program management. Call or email us now!| Affiliate Marketing Blog by Geno Prussakov
One question that we get asked a lot is, what does an affiliate manager do? We outline the primary tasks that any successful affiliate manager will do on a daily basis. Whether you are an in-house affiliate manager or outsourced affiliate management company, the tasks may be the same.| Affiliate Marketing Blog by Geno Prussakov
What is cookie stuffing? Check out my full definition here and why cookie stuffing has created a large problem within the affiliate marketing world.| Affiliate Marketing Blog by Geno Prussakov
There are many different ways to recruit affiliates, but some strategies are consistently proven to be more effective than others. This list outlines the ten techniques that we have found to be the most productive.| Affiliate Marketing Blog by Geno Prussakov
Re-engaging affiliates who once decided to join your affiliate program, but never activated, is a challenge. Our proprietary RITS framework will help you.| Affiliate Marketing Blog by Geno Prussakov
Here are the 5 core responsibilities of an affiliate manager. If you have ever wondered, what do affiliate managers do? This post will help answer that question.| Affiliate Marketing Blog by Geno Prussakov
What is affiliate marketing? How do you define it, and how does it work? All of this is explained (through a detailed definition and elaboration) here.| Affiliate Marketing Blog by Geno Prussakov