Track Negative Anchor Ratio to see how often AI repeats the same negative theme across answers and learn how to lower it before it shapes perception.| Michael Brito
Learn how the Model Sentiment Consistency Score reveals brand reputation gaps in generative search and why consistency across AI engines matters.| Michael Brito
A paper from Anthropic describing persona vectors and their applications to monitoring and controlling model behavior| www.anthropic.com
Track brand reputation in AI search using citation sentiment, source trust, narrative alignment, and entity pairing to influence how AI search engines describe you.| Michael Brito
Monitoring AI is key to managing brand perception. Here's how PR pros can shape the narrative, mitigate risk, and stay ahead of the algorithm.| Michael Brito
Effective risk management helps brands anticipate threats, shape narratives, and stay ahead of crises before they escalate. Stay proactive, not reactive.| Michael Brito