Use this landing page checklist to create a high-converting, easy to read, accessible landing page for your business.| LocaliQ
Find out why and how to improve your click-through rate in Google Ads through keyword targeting, ad copy, testing, and more!| WordStream
Find out the average CPC for Search, Display, Shopping, Facebook, and Instagram ads—plus 15 essential tips to lower your cost per click on each platform.| WordStream
Facebook lead ads provide the best opportunity to increase conversions by shrinking a drawn-out process down into just a few clicks. Here we share five successful examples of Facebook lead ads, including event promotions, carousel drip campaigns, and more.| WordStream
Choosing the right Facebook ad objective is essential to see success with Meta ads. Understand the six Facebook ad objectives and when to use them.| WordStream
Not all social media metrics are made equal. Find out which ones you should be tracking, why they're important, and get metric-tracking tips.| LocaliQ
Use these step-by-step instructions and our free template to create a small business marketing plan that helps you succeed.| LocaliQ
What does a good marketing ROI mean for your small business? Learn how to calculate ROI, plus get four ways to improve it to prove your marketing efforts work.| LocaliQ
Find out why you're Facebook ads aren't converting and how to fix it with this easy guide to Facebook ads conversion tracking hang-ups.| WordStream
Use this complete list of free, low-cost, and paid lead generation ideas to get more customers and grow your business.| LocaliQ
Whether you’re crafting an ad, writing email copy, or polishing up a blog post, your ultimate goal is likely to drive sales, leads, and revenue. Right? And the best way to do that? A powerful call to action (CTA). Without a powerful call to action, your marketing campaigns can’t convert readers or visitors into subscribers, […]| LocaliQ
What's a target market? Use these target market examples to get a better sense of who to focus on for more effective marketing.| LocaliQ