How to price a product (with selling price formula)
Competition in the market is fierce, so orgs need to nail their pricing. Here’s how to calculate the perfect product selling price.| Product Marketing Alliance
Competition in the market is fierce, so orgs need to nail their pricing. Here’s how to calculate the perfect product selling price.| Product Marketing Alliance
OKRs stands for objectives and key results - a simple management framework developed to help your organization see progress. Discover how to set your OKRs within your product marketing team for future development. Learn more.| Product Marketing Alliance
Crush your next competitive intelligence project.| Product Marketing Alliance
Discover how we can help your sales reps close more deals in this complete guide.| Product Marketing Alliance
Personas are fictional characters you create based on research, and they represent segments of your market. When a company devotes consummate time and effort to fine-tuning its personas, it can bring a whole host of benefits to the table.| Product Marketing Alliance
Market positioning is a variety of strategies used to convey key differentiators of your product, in comparison to others on the market.| Product Marketing Alliance
Learn what product messaging is, why it matters, and how to build a messaging framework that connects with your audience. Get practical templates and tips.| Product Marketing Alliance
Unlock your potential with PMA membership. Elevate your product marketing career with industry insights, top-tier networking, and expert-led learning.| Product Marketing Alliance
Whether you're new to the industry or a seasoned PMM, B2B or B2C, physical or SaaS, by the end of this on-demand course, you'll have all the knowledge, training and tools needed to effectively and successfully attract and keep more customers.| certified.productmarketingalliance.com
