And why actions over words build more trust. GE Appliances learned through experience that sometimes the best intentions and ideas fall flat. Reacting to mistakes is not about making quick statements or staying silent, however. It’s about responding in a way that’s rooted in authenticity and company values. “Our role is to protect the business. […]| PR Daily
Mary Olson-Menzel and Michelle Powers| Ragan Communications
GE Appliances Sr. Manager of Corporate Communications & Community Engagement, Katina Whitlock, shares the key to getting a tough message right. A self-described “curious creative,” Katina Whitlock thrives on uncovering how and why things work. That curiosity fuels a constant flow of fresh ideas and keeps her motivated to tackle communication challenges from new angles. […]| Ragan Communications
Join us on Sept. 18, 2025 for Ragan’s inaugural Communications Boot Camp, where learning will be engaging and dynamic by not just featuring industry leaders, innovators and experts, but also its format in short-form learning vignettes.| Ragan Communications
