Ethical AI in customer marketing
AI is at the heart of customer engagement, and the balance between innovation and integrity will shape what the future looks like.| Customer Marketing Alliance
The term "customer-centric" gets thrown around a lot, but something isn't clicking because most companies aren't implementing it – and, worse, they're alienating their customers. So, let’s dive into the six all-too-common mistakes that alienate customers – and see how you can do better.| Customer Marketing Alliance
AI is at the heart of customer engagement, and the balance between innovation and integrity will shape what the future looks like.| Customer Marketing Alliance
A strategic tool that helps businesses plan, track, and refine their efforts to attract, convert, and retain new customers.| Customer Marketing Alliance
When advocacy and CS work together, the impact is undeniable. In this article, discover how that alignment takes shape and what it looks like.| Customer Marketing Alliance
So, let’s dive in - what exactly is customer marketing? The truth of the matter is, is that it really looks quite different depending on an organization, and its internal structure and goals.| Customer Marketing Alliance
Growing, supporting, and shaping the customer marketing space. Worldwide.| Customer Marketing Alliance
We’re back with our big hitter salary report for the third year in a row! With a new year now underway, you’ll want to look at your salary compared to your peers to ensure the ‘buck’ you’re earning fits your ‘bang’.| Customer Marketing Alliance
There’s currently a gaping hole in the customer marketing scene and we’re here to fill it. Our community’s a chance to level up your skills with direct peer-to-peer collaboration, debate, and development.| Customer Marketing Alliance
