AI Overviews are Google search features with AI-generated summaries that draw from a range of sources.| Semrush Blog
Influencer marketing is a big deal and it only continues to grow; with the industry set to be worth $12 billion by 2022. In this guide, we share our top tips for building a solid influencer strategy and showcase why it should be a channel that brands continue to invest into over the course of the coming year.| Semrush Blog
Knowledge panels show up in Google SERPs and can help you gain more visibility and engagement.| Semrush Blog
Anchor text is clickable text that takes users elsewhere. Learn why link text matters and how to optimize it.| Semrush Blog
Semrush Sensor measures volatility in search results, tracking down 20+ categories on mobile and desktop and highlighting possible Google Updates| Semrush
Schema markup is code that helps search engines better understand your website content.| Semrush Blog
Public relations has always been about capturing attention, participating in a public conversation, and shaping the narrative of your brand. What changes in the digital world?| Semrush Blog
Alt text allows you to describe images for visually impaired users & search engines. Learn best practices now.| Semrush Blog
Keyword search volume usually refers to the average number of monthly searches a keyword gets in Google.| Semrush Blog
Earn one of the four types of featured snippets and drive more traffic to your content.| Semrush Blog
Brand identity combines visual, emotional, and perceptual traits to define and distinguish your brand.| Semrush Blog
Learn our top tips for creating high-quality content that ranks and drives sales.| Semrush Blog
Learn top internal linking strategies and get a free template to optimize your site‘s SEO and user experience.| Semrush Blog
Brand awareness is the extent to which people recognize you. Follow these proven brand awareness tactics.| Semrush Blog
Common SEO KPIs include organic visibility, keyword rankings, organic click-through rate (CTR), and conversions.| Semrush Blog
Keyword Magic Tool is a free tool to find keywords and keyword ideas from real Google searches.| Semrush
Backlinks are links that one site gets from another. They can drive traffic and benefit the linked site‘s SEO.| Semrush Blog
SEO best practices include writing unique title tags, optimizing images, building backlinks, and more.| Semrush Blog
SERP features are distinct search engine results that stand out from regular organic listings.| Semrush Blog
Track daily Google rankings for mobile and desktop. Analyze SERP features (Featured snippet, local map pack, AMP etc). Create beautiful PDF reports.| Semrush
Google Business Profile (formerly Google My Business) is a free business listing that supports reviews, Q&As, posts, and more.| Semrush Blog
Keyword difficulty measures how hard it would be to rank in Google’s top 10 results for a keyword.| Semrush Blog
SEO rankings are unpaid positions in search engine results, and they‘re influenced by many ranking factors.| Semrush Blog
This is a guide to on-page SEO. Learn exactly how to optimize your titles, descriptions, and content in 2024.| Semrush Blog