Chris Kyme (pictured below) continues his ‘Postcard from Hong Kong’ series with local legend Tan Khiang (TK) and one of his latest enterprising business ideas.| Campaign Brief Asia
From kampung roads to city skylines, AEON Credit’s story unfolds through the lens of director Hyrul Anuar, in collaboration with Directors Think Tank and Accenture Song. Established in 1997, AEON Credit Service has grown into one of Malaysia’s leading non-bank financial service providers, with more| Campaign Brief Asia
The GONGS 2025 Awards have announced their Jury Heads, comprising creative leaders from Singapore’s top agencies, including Ogilvy, BLKJ Havas, Le Pub, BBH as well as content specialists Hepmil, design powerhouse Kinetic and more.| Campaign Brief Asia
For the first time in a decade, Oreo is adding a new permanent flavour - Oreo Toffee Crunch. This gives consumers another reason to twist, lick, and dunk. The new flavour combines a rich toffee flavoured crème with the classic Oreo crunch.| Campaign Brief Asia
BBDO India, in partnership with the World Gold Council, has launched a new campaign, "The Moment Is Gold," targeting Gen Z and young millennials. The campaign reimagines how gold is perceived and purchased, shifting the focus from traditional grand occasions to everyday, personal milestones that mak| Campaign Brief Asia
JSW Paints, India’s leading environment-friendly paints company and part of the US$ 23 billion JSW Group, launched its latest festive film, created by TBWAIndia, for its decorative range of paints. The spot reinforces JSW Paints’ disruptive promise of "Any Colour, One Price," highlighting the saving| Campaign Brief Asia
For its Big Billion Days sale this year, Flipkart is highlighting its promise of “Yahan Kuch Bhi Ho Sakta Hai.” As part of the campaign, Flipkart has partnered with Battlegrounds Mobile India (BGMI) in a new initiative created by DDB Mudra Group.| Campaign Brief Asia
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites. This week's guest judge is Klaartje Galle, Chief Creative Officer, VML Belgium. BEST TV Winner: Hornbach "DIY Odys| Campaign Brief Asia
Building on its core idea, Yahaan Kuch Bhi Ho Sakta Hai, Flipkart’s Big Billion Days campaigns have always celebrated the element of surprise. This year, in collaboration with creative agency Talented, the brand takes that concept further by making an everyday experience, the abandoned cart, the une| Campaign Brief Asia
Dentsu Creative Isobar has appointed Dhruv Tiwari and Zubin Jauhari as Group Executive Creative Directors. This leadership move underscores the agency’s commitment to creativity that crosses boundaries, resonates across India, and empowers brands to grow. The pair will report to Abhijat Bharadwaj, C| Campaign Brief Asia
While most brands fight for space on crowded billboards, Flipkart has taken its message to the skies. In a first-of-its-kind out-of-home (OOH) innovation in India, the brand has transformed vast farmlands near Bengaluru and Kanpur airports into giant crop-circle-like formations to announce the arriv| Campaign Brief Asia
Monks, the global, purely digital, data-driven, unitary operating brand of S4Capital plc, has elevated Dixi Chern to General Manager, Shanghai, effective immediately.| Campaign Brief Asia
Ogilvy Singapore has once again partnered with the Cyber Security Agency of Singapore (CSA) to launch its sixth national cybersecurity campaign, “Stop and Check.” Rolled out on September 13, 2025, the campaign takes a fresh approach to combating cyber threats by urging people to pause and think befo| Campaign Brief Asia
The One Club for Creativity has the fifteen young creatives in APAC who are among the 120 entrants from 30 countries who are shortlisted for Next Creative Leaders 2025, a free global competition recognizing women and non-binary creatives on the rise.| Campaign Brief Asia
