PARRROT, from Magnite, maintains the privacy tenets of TURTLEDOVE but moves the auction decisioning back to where it belongs: the publisher.| AdMonsters
Google has a plan for how advertising tracking and measurement will work once the third-party tracking cookie expires. It’s called the Privacy Sandbox.| AdMonsters
Charles-Henri Henault, VP of Product, Ads Platform and Analytics at Criteo talked to us about SPARROW, the response to Google's privacy sandbox.| AdMonsters