The consumers of the products and services we work arduously to bring to market play an essential role not only in shaping our existing business operations, but also in the vision for our futures.| Customer Marketing Alliance
Measuring customer marketing performance using quantifiable metrics is tricky due to the relationship-based nature of the role. That being said, there’re a variety of metrics to choose from and the ones you go for will depend on your organization and how you run your team.| Customer Marketing Alliance