Tone of voice: If your customers were given a snippet of your content to read, would they know it was you, just from how it sounded?| Brand New Copy
Written tone of voice is your brand’s personality. At Brand New Copy, we’ll help to define your tone of voice through our three-part process.| Brand New Copy
A free copywriting course for writers and marketers who want to sharpen their copywriting thinking – not just their technique.| Brand New Copy
Google’s AI Overviews are significantly decreasing clicks to traditional organic listings, especially for non-branded, informational queries.| Search Engine Land
Learn how to build a copywriting strategy that drives results. For marketers and copywriters who want their words to have purpose.| Brand New Copy
Learn what strategic copywriting is, how it differs from traditional copy, and why it matters for brands that want their words to work harder.| Brand New Copy
Learn how to become a copywriter in 2025 with real advice, modern strategies, and insights from working pros. No degree or experience required.| Brand New Copy
Learn how to spot and fix bloated copy. These real examples and editing tips will tighten your message without losing clarity or persuasion.| Brand New Copy
Learn how to write in line with Google's Search Quality Rater Guidelines and meet its E-E-A-T and YMYL criteria for improved search rankings.| Brand New Copy