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Consumer Psychology and Behavior
Consumer psychology studies how and why we buy certain goods and services. Learn more about what a consumer psychologist does.| Verywell Mind
Consumer psychology studies how and why we buy certain goods and services. Learn more about what a consumer psychologist does.| Verywell Mind
Consumer behavior—or how people buy and use goods and services—is a rich field of psychological research, particularly for companies trying to sell products to as many potential customers as possible. Since what people buy—and why they buy it—impacts many different facets of their lives, research into consumer behavior ties together several key psychological issues.| Psychology Today
U.S. ecommerce sales continued to grow faster than total retail sales in 2023, according to Digital Commerce 360 analysis.| Digital Commerce 360
Learn what social proof is and how brands are using social proof to buff up their marketing campaigns.| blog.hubspot.com
