Imagine finding yourself in an elevator with your CEO or top investor. After a brief hello she lands the big question on you: “How is the product doing?” You have 30 seconds to answer. A simple “all good” won’t cut it — you need numbers. Your mind runs through your dashboard. Each metric conveys a […]| Itamar Gilad
Managers and product managers are often frustrated by the apparent lack of care the development team is showing for the needs of the business. The team is forever busy with engineering and design projects (some visible and some well hidden), while business-critical projects are dragging on at a snail’s pace. When a long-awaited product or […]| Itamar Gilad
In this article I’ll explain how to use ICE (and how not to), and address common pitfalls and misconceptions.| Itamar Gilad