Online local business reviews are a fundamental component of any local SEO strategy. Learn key takeaways regarding their impact on consumer behavior and local business success.| Moz
Google Business Profile is both a free tool and a suite of interfaces that encompasses a dashboard, in-SERP editing, local business profiles, and a volunteer-driven support forum with this branding. Share this simple, comprehensive article with incoming clients and team members to get off on the…| Moz
Keeping URLs as simple, relevant, compelling, and accurate as possible is key to getting both your users and search engines to understand them (a prerequisite to ranking well). Although URLs can include ID numbers and codes, the best practice is to use words that people can comprehend. Overuse of…| Moz
Reviews and ratings are great ways to show customers and local search engines that your business is worth a visit. Here's everything you need to know.| Moz
Need help understanding local SEO? We've got you! Here are some of the most commonly used local search terms and definitions, so you can sound like a Pro! Explore Local Search Jargon here.| Moz
Marketing through local listings (also known as local citations) can have a major impact on your business. A business listing is an online profile that contains your business name, address, phone number, and other details.| Moz
Learn how understanding and fulfilling search intent can assist you in optimizing your content, improving SEO strategies, and ensuring your website aligns with user goals to drive better results.| Moz
In this blog post, Miriam discusses 11 Google Business Profile fields that can have a positive impact on how you rank.| Moz
How should I get listed in my Google Business Profile if I’ve got multiple businesses at the same address? How many listings am I eligible for if I’m running more than one business at my location? Get answers to your top questions in this comprehensive FAQ.| Moz
If your business either has a physical location that customers can visit, or travels to customers where they are, you can create a Business Profile on Google. To make sure your Business Profile won’t| support.google.com
Use the free online citation finder from Moz Local to check your business listings across top directories.| Moz
Develop a comprehensive local SEO strategy and get certified with this 6-part course and exam series!| Moz
For many years, Moz conducted a Local Search Ranking Factors (LSRF) survey which polled the opinions of professional local SEOs in an effort to reach a consensus on which factors appeared to be having the greatest impact on search engine rankings. This was a very useful exercise for our industry, but the findings always had to be accompanied by a significant caveat: there is no single answer to which factors carry most weight because Google handles results differently for different markets, i...| Moz
View the complete Google Algorithm Change History as compiled by the staff of Moz. Includes important updates like Google Panda, Penguin, and more.| Moz
Domain Authority is Moz's best estimate of how well a domain will perform in organic search results. Learn how Domain Authority is calculated and why it's important to SEO.| Moz
