Scot Wingo observed consumer shopping journeys while running ChannelAdvisor. His new firm, ReFiBuy, applies that experience to generative engine optimization. The post ChannelAdvisor Founder Launches GEO for Merchants appeared first on Practical Ecommerce.| Practical Ecommerce
Apple recently unveiled its iOS 15 software, which rolls out this fall. Most of the new features focus on privacy, data tracking, and user security. Two features, "Mail Privacy Protection" and "Hide My Email," will dramatically impact email marketing.| Practical Ecommerce
Text commerce is the process of obtaining payment and shipping info from shoppers upfront as well as permission to send offers. The model can solve multiple hurdles for merchants.| Practical Ecommerce
