Customers to be rewarded for all spend, not just gambling MGM Resorts International has revamped its pan-global loyalty programme to embrace non-gambling customers. MGM is revamping its loyalty programme to include non-gamblers The company's new program, which is called MGM Rewards, retains the . . . We are really sorry to say that you can’t […]| Loyalty Magazine
Accor CEO to revamp 'rather dismal' programme Accor hospitality group has appointed Ogilvy as global marketing and advertising agency as it plans the launch of its new ALL loyalty programme. Accor announced in February that the focus for the 4,800 hotel, resort and residency . . . We are really sorry to say that you […]| Loyalty Magazine
Car rental company Sixt has signed a partnership with French giant hospitality group Accor. The deal will provide additional loyalty benefits both for guests and employees of Accor – worldwide and free of charge.| Loyalty Magazine
Airlines and hotels search for solutions to extend elite status Many airlines and hotels are reassuring customers that they will not lose their coveted perks as a result of coronavirus disruption. Aeroplanes parked in the US desert Singapore Airlines is extending the time-dependent elite . . . We are really sorry to say that you […]| Loyalty Magazine
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