Want to conduct concept testing for new product development? We'll walk you through every step of the process in our guide to concept testing for NPD.| Attest
Brand tracking is a tool to boost the ROI of your branding efforts and generate awareness & demand for your product. We go through the basics in this guide.| Attest
As a business, you face big decisions: Which features to prioritize, how to position your brand or where to invest your marketing budget. The insights you gather will only be as strong as the responses behind them, which raises the question: how many people do you actually need to survey? If your sample size is (...) The post How to determine sample size in five steps appeared first on Attest.| Attest