Leads are the lifeblood of any business. The best way to turn them into customers is through marketing. However, it can be challenging to determine which leads are qualified and which ones aren't. Identifying and targeting marketing qualified leads (MQLs) is an essential part of a successful marketing strategy.| resources.hushly.com
Gated content has been a popular topic of discussion in the marketing world in recent years. For a while, gated content was an effective way to generate new leads. However, recently, the concept of gated content has been criticized for being outdated. Should you create gated content? Is it still a viable method for collecting new leads?| resources.hushly.com