Why does Gartner think 80% of marketers will abandon personalization efforts by 2025?| CMSWire.com
When consumer brands start their personalization journey, they immediately break their customers and leads up into different segments based on unique demographics. | resources.hushly.com
Buyer intent data and associated terms are still uncharted territories for many veteran marketers. Here are all the glossary terms you need to know to start.| Hushly