Customer Acquisition Cost (CAC): Formula and Examples
Customer Acquisition Cost, or CAC, measures how much an organization spends to acquire new customers. See why it's so important to growth.| ProductPlan
In 2025, marketing success relies less on the latest tools and more on the strength of your strategy’s foundation. With countless channels, data streams, and emerging technologies, having clear marketing frameworks is what distinguishes scattered tactics from unified growth. This article explores seven enduring marketing frameworks and models that continue to work today, helping teams […]| Strategic Pete
Customer Acquisition Cost, or CAC, measures how much an organization spends to acquire new customers. See why it's so important to growth.| ProductPlan
The conversion rate is the number of conversions divided by the total number of visitors.| Optimizely
