This paper explores the opposition between abstract and figurative names and logos, considered together in a single stimulus. We created three experim…| www.sciencedirect.com
Semantic typographic logos harmoniously blend typeface and imagery to represent semantic concepts while maintaining legibility. Conventional methods using spatial composition and shape substitution are hindered by the conflicting requirement for achieving seamless spatial fusion between geometrically dissimilar typefaces and semantics. While recent advances made AI generation of semantic typography possible, the end-to-end approaches exclude designer involvement and disregard personalized des...| arXiv.org
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A cool psychology of Color infographic that shows how we feel when presented with different colors and what it means for logo designs.| The Logo Company
