Stand out in a sea of noise with organic content strategies informed by data, inspired by your brand, and uniquely tailored for your target audience.| thegray.company
Learn how to set up cross-domain tracking with Google Tag Manager, Google Analytics (Universal), and GA4 - and accurately measure user activity across multiple domains.| thegray.company
One very common issue—or concern—for International SEO is duplicate content. Does it happen? (Yes!) How do you fix it? Learn more here.| thegray.company
Is your website targeting keywords that deliver buying customers/clients? Up your SEO keyword selection game: How to choose the best keywords for your website.| thegray.company
Learn more about how The Gray Dot Company approaches the process of defining a strategy, and which elements are critical to include within it.| thegray.company
When adding international elements to your website, you need to tell Google, Bing and all the other search engines what you’re up to.| thegray.company
This SEO content guide for beginners which outlines the steps you need to take to optimize your strategy and set yourself up for long term success.| thegray.company
Our in-depth guide to SEO Crawling & Indexing, including the tools to control them (robots.txt, robots meta, canonical) and common pitfalls to avoid.| thegray.company
The path to strategic website optimization is full of twists and turns. Which is exactly why you need an SEO roadmap. Here’s our guide [and template!] to ensuring it’s a good one!| thegray.company
Since technical documentation is critical to ensuring solid web software, here are our recommendations for SEO Internationalization.| thegray.company
Here’s the answer to a classic client question: “What makes a Search Engine Optimization-friendly URL?”| thegray.company