What makes customers loyal to a brand? Which brands have the best emotional connection? Read our exclusive brand loyalty research.| Customer Thermometer
It’s safe to say a strong brand is essential for growth in 2019 & beyond. Here are 80+ branding statistics to inspire you to invest in your brand this year!| Venngage
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When a company connects with customers’ emotions, the payoff can be huge. Yet building such connections is often more guesswork than science. To remedy that problem, the authors have created a lexicon of nearly 300 “emotional motivators” and, using big data analytics, have linked them to specific profitable behaviors. They describe how firms can identify and leverage the particular motivators that will maximize their competitive advantage and growth. The process can be divided into thre...| Harvard Business Review
Wondering how to make your business stand out? It's all about branding! Our branding statistics will help you master the fine art of it.| www.smallbizgenius.net