It's lazy writing. It's boring and undifferentiated. Say something meaningful, specific, evocative, so your website wins, and you can be proud of it.| A Smart Bear
A novel system for selecting and presenting product KPIs, satisfying not only the product team, but also stakeholders, executives, and customers.| A Smart Bear
Don't use phrases like "unlikely" or "almost certainly." Here's real-world data showing why not, and what to do instead.| A Smart Bear
We dramatically, repeatedly fail to predict the future. Does that mean "strategy" is senseless? No, it means you need these techniques to navigate a volatile world.| A Smart Bear
Traditional rubrics fail to reveal the best answers, or how to explain those answers to others. After explaining why, the following system solves both failures.| A Smart Bear