Today YouTube and Facebook are the most-widely used online platforms. Explore the demographic patterns and trends shaping the social media landscape.| Pew Research Center
Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message.| Social Media Marketing & Management Dashboard
TikTok, known as Douyin in its home market, was launched in China in September 2016. It quickly started to gain traction in China and parent company ByteDance launched an international version the following year. Originally launched as a short-form video sharing platform, primarily for lipsyncing and dancing videos, TikTok has grown into a fully-fledged video service, with content available for all types of viewers. ByteDance had prior experience on running wildly popular apps, as the operato...| Business of Apps