Quality Score in Google Ads is Google's rating of the quality and relevance of both your keywords and ads. Learn all about Quality Score in Google Ads (and Microsoft Ads!) in this comprehensive post.| WordStream
What is PPC (pay-per-click) marketing? Pay-per-click marketing is a way of using search engine advertising to generate clicks to your website. Read on to learn all the dos and don'ts of PPC marketing.| WordStream
Find out how your Google Ads campaigns are really doing with a fast, easy (and free!) report, plus competitive data and tips to save money. Try it now!| WordStream
Average CTR (or average click-through rate) is the ratio of ad clicks to impressions in your Google Ads campaigns. Use our tips and tools to see how you stack up to competitors in your niche.| WordStream
We all want to create unicorn ads that have the highest CTRs and the best conversion rates. But a good metric for one industry isn’t necessarily good for another. What numbers should you be looking to beat in your industry? We dug into our data to find out!| WordStream
WordStream's Free Keyword Tool makes it fast and easy to find the keywords your business needs to drive traffic through search. Get your keywords!| WordStream