Most social media monitoring projects track brand names, competitors, and hashtags. There are essential keywords, but make sure you're tracking these 8 as well!| Brand24 Blog
Every good social listening and social media monitoring tool has a wide selection of filters that you can apply to your results for extra analysis & insights. Check how to use them!| Brand24 Blog
Uber used Brand24 to measure product strategy and social ROI. The new rider app led to 100% growth in the discussion, 90% in likes, and 250% in shares.| Brand24
Do you know what numerical score reflects your brand’s online reputation? Check your Reputation Score! It's easy!| Brand24 Blog
Doing a competitive analysis is not so difficult! Follow these eight steps to prepare your business for market challenges!| Brand24 Blog
Online Presence Score, is a metric that shows the online popularity of a certain brand or topic. Learn how to measure your Online Presence Score now!| Brand24 Blog
AVE will help you measure and improve your PR campaigns and show the impact of PR on business goals! Take a look at our guide to AVE.| Brand24 Blog
The share of voice (SOV) is one of the most important marketing metrics. The higher the SOV, the better. Learn more about it!| Brand24 Blog
What is sentiment analysis, and why should you care? This ultimate guide has everything you need to know. Check it!| Brand24 Blog
AI-powered social listening tools are the game changers in 2025. They will completely change your social media tracking. Discover the 11 best ones!| Brand24 Blog