YouTube and Facebook are by far the most used online platforms among U.S. adults. But TikTok's user base has grown significantly in recent years: 33% of U.S. adults now say they use it, up from 21% in 2021.| Pew Research Center
Did you know that 80% of B2B social media leads are generated on LinkedIn? Read on for more of our favorite LinkedIn statistics!| Kinsta®
What do the top-performing B2B marketers do? How is generative AI being treated in content programs? What content types dominate this year’s list? All those questions and more are answered in CMI’s just-released annual B2B research.| Content Marketing Institute
Compare your results to average engagement rates in your industry to get a better understanding of your performance — and brag about your wins with confidence.| Social Media Marketing & Management Dashboard
Elevate your social media strategy with Sprout Social’s data-driven insights on the best times to post on social media in 2024. Discover peak posting times to maximize engagement and visibility.| Sprout Social