Most product companies have a few things in their roadmaps that are specifically for single customers – I call these sales one-offs. But it’s easy for B2B/enterprise companies to fall into a sales-led development model where the majority of work is for individual customers – starving the core product of| Rich Mironov's Product Bytes
I’ve noticed a frequent executive-level misalignment of expectations across a range of software/tech companies, particularly in B2B/Enterprise companies and where Sales/Marketing is geographically far away from Engineering/Product Management. Let’s call it the software development deli counter problem [https://twitter.com/share?url=https://www.| Rich Mironov's Product Bytes
There’s a pattern I sometimes see at software companies, particularly those targeting enterprises or on the long march moving their installed base from on-premise to SaaS. The go-to-market materials present a glowing picture of well-planned products, but underneath there’s a jumble of mismatched pieces and arcane product history| Rich Mironov's Product Bytes
Newton taught us that gravity’s not just a good idea, it’s the law. I’ve spent a lot of the last decade with one foot in the engineering organization and the other with marketing/sales. While the two sides of the business communicate poorly, I think there’s| Rich Mironov's Product Bytes
