If you’ve kept up on marketing trends, you’ve probably heard about Product-Led Growth (PLG) and wondered what it’s all about. In this article, I’ll unpack exactly what it is and why marketers should pay attention to it.| GrowthMarketer
The meaning of demand generation is right there in the name. A bit anticlimactic, I know, but this article is more about how to do demand generation rather than what it is.| GrowthMarketer