Beyonce’s fan community is highly diverse, spread globally, and is evident both online and offline. Her presence is noted on several major social media sites, on which millions of fans follow her activity. These include twitter, Facebook, Instagram, YouTube and beyonce.com. Offline platforms include interview shows, radio and her concerts, which are often sold out... Read More| Beyoncé
An economist suggests the "Bey Hive" of fans who swarmed Stockholm to kick off the "Renaissance" tour helped push up prices of hotels, recreation| Yahoo Entertainment
The Weeknd currently holds the record for a Black artist overall after surpassing Michael Jackson.| Yahoo Entertainment
"Barbie" cosplay is about more than just wanting to wear pink, experts tell Yahoo Entertainment.| Yahoo Entertainment
The gender gap between male and female audiences is not as stark as the political divide, according to exclusive Yahoo/YouGov data.| Yahoo Entertainment
Elton John's farewell tour wrapped on Saturday (July 8), raking in a grand total of $930 million and 5.9 million tickets sold| Billboard
The growing gender gap in higher education – in enrollment and graduation rates – has been a topic of conversation and debate in recent months.| Pew Research Center
Discover how Connected TV (CTV) advertising works, including targeting, ad formats, and strategies for maximizing campaign performance.| MNTN