What is the marketing funnel? How can you take advantage of the funnel to turn leads into customers? Learn how in this guide.| WordStream
Are you a marketer struggling to push leads through a long sales cycle? Utilize these six strategies to drastically speed up your sales cycle.| WordStream
Facebook leads ads are no joke. They really can drive tons of high-quality leads! In this comprehensive guide, you’ll learn everything you need to know to create effective Facebook lead ads that drive new leads and customers for your business.| WordStream
Looking for the best ways to advertise on Facebook? Check out our 21 best Facebook advertising tips and start succeeding today!| WordStream
Google Ads is split into two networks, the Search Network and the Display Network. The Display Network is a huge network of sites across the internet. In this post, we'll show you 7 ways to master the Google Display Network.| WordStream
Learn how to find high commercial intent keywords, the most valuable keywords to target in your PPC campaigns—with examples!| WordStream
Learn the basics of brand awareness plus 18 brand-building strategies (with examples) to help you build brand awareness for your business.| WordStream
Google Shopping and Bing Shopping are highly competitive spaces for ecommerce advertisers. Check out our benchmark data to see how you stack up!| WordStream
For those of you unfamiliar, remarketing works by following your leads around the web with related offers. We’ve all been victim to the power of remarketing--it's time to use it as an ally! Learn all the ins and outs of Facebook remarketing in this comprehensive guide.| WordStream
Learn the average cost per click, click-through rate, cost per lead, and conversion rate by industry for search ads in our 2022 benchmark report.| WordStream
We all want to create unicorn ads that have the highest CTRs and the best conversion rates. But a good metric for one industry isn’t necessarily good for another. What numbers should you be looking to beat in your industry? We dug into our data to find out!| WordStream
What is a good conversion rate? Conversion is a key element in your paid search strategy. In this post, you'll learn a step-by-step, replicable process for boosting your conversion rates.| WordStream