When done correctly, schema markup creates a web of context that helps search engines help you by improving your click-through rate (CTR) and conversions.| Backlinko
A complete guide to using the new Google Search Console. Learn how to get the most out of this awesome free tool.| Backlinko
Everything you need to know about "SERPs", including what they are and why they're important for SEO.| Backlinko
Strategies, examples and case studies to help you improve your organic click through rate in Google’s search results.| Backlinko
A complete list of Google’s 200 ranking factors, sourced from SEO experiments, Google patents, and more.| Backlinko
Google uses structured data markup to understand content. Explore this guide to discover how structured data works, review formats, and learn where to place it on your site.| Google for Developers