Discover the power of an aligned revenue team and unlock strategies for aligning your sales and marketing functions.| Revenue Operations Alliance
In product-led growth, giving your customers value is the number one driver of growth. So how do you prioritize customer satisfaction?| Revenue Operations Alliance
The product roadmap is so important, it helps a business say what they’re going to deliver and why it matters. But product marketing too often is left out of the roadmap process.| GTM Alliance
What are five key areas of responsibility for a person in revenue operations? Paolo Negrini, Head of Marketing Ops, Tech and Analytics at Adobe, gives his perspective.| Revenue Operations Alliance
Align sales and customer success teams by implementing handover processes to streamline the customer journey and increase revenue retention.| Revenue Operations Alliance
RevOps is an enthralling yet complicated area; there are a whole bunch of different concepts you need to thrive. Enter our Revenue Operations Framework.| Revenue Operations Alliance
We're a platform for experts, by experts, and that's why we value your insights so much. If you have an idea, we want to read it, and so does our community.| Revenue Operations Alliance
Patrick Reynolds, CMO of BlueConic, discusses the importance of diversity, equity, and inclusion in marketing and business more broadly.| Revenue Operations Alliance
Alignment isn’t going to be easy, and you won’t always get it right straight away, but the sooner you put measures in place to bring teams closer together, the sooner you’ll get there. And aligned teams are going to make for a much more successful business.| GTM Alliance
When you think about Go-to-Market strategy, it's easy to think of it as linear. But in practice, GTM is a back-and-forth process. To get the right product, positioning, messaging, and pricing strategies for your next Go-to-Market cycle, you’ll need alignment between product and marketing.| GTM Alliance