In marketing, we overlook the fact that we have the ability to create and strengthen an organization's "Moat". Find out what they are and how to effectively use them.| Foundation Marketing
In today's fast-paced and highly competitive business landscape, Business-to-Business (B2B) SaaS companies must stay on top of their marketing efforts to ensure continued growth and success. A CMO survey from SaaSCapital finds that the average tech company spent 10% of their annual recurring revenue on marketing in 2022. This aligns with Gartner’s findings on businesses| Foundation Marketing
Check out The Lab for the latest knowledge, research, and insights shared by the team of experts at Foundation Marketing.| Foundation Marketing