Pew Research Centre made headlines this week when it released a report on the effects of Google’s A.I. Overviews on user behaviour. It provided apparent evidence searchers do not explore much beyond the summary when presented with one. This caused understandable alarm among journalists who focused on two stats in particular: a reduction from 15% […]| pxlnv.com
Creating a successful SEO strategy in 2024 means 2 things:You want to grow your website's traffic.You want traffic that generates revenue.This must-read guide explains everything you need to know about creating a successful SEO Strategy from start to finish.Let's dive in. What Is An SEO Strategy? An SEO strategy is the process of planning and implementing how to optimise your website for increased visibility on search engines. It’s also about understanding how SEO fits into your overall ma...| Engine Scout
Impact of Google Knowledge Graph and Featured Snippets in SERPs Updated 1.24.2023 Google's latest SERP enhancements are commonly known as “SERP features”.| Hill Web Creations: Digital Marketing, SEM, SEO
In this article, you'll receive tactical advice on how to optimize your pages for capturing featured snippets, helping to improve your traffic and making you more visible on the SERPs.| Moz
SEO is far from dead. We’ve surveyed the public, crunched the numbers and proudly present our SEO statistics round up for 2022 and 2023. Find out how many people use search when shopping, what the demand for services is like and how search engines fare against social media when it comes to shopping.| Artios
How valuable are Featured Snippets on Google?We surveyed 3,500+ regular Google users and looked at:Click-through rates for featured snippets vs standard Google search listings.The reasons 'why' people click on Featured Snippets and 'why' they don't.The results were surprising!Here's what we discovered: Key Findings On average featured snippets received 35.1% of the total click share.Regular organic listings (the blue links) on Google received 44% of all clicks.24% of respondents avoided the f...| Engine Scout
Learn about the difficulties marketing and sales teams face in acquiring new customers — and how you can leverage customer service to grow your business.| blog.hubspot.com